Retention Improvement Impact
Calculate the revenue impact of improving member retention.
Your Inputs
Results
Key Insights
- Reducing churn by 1.0 points saves 30 members monthly.
- That's $57,600 in annual retained revenue.
- Retention improvements compound—saved members refer others.
Related Tools
How to Use This Tool
This calculator helps multi-location fitness operators analyze calculate the revenue impact of improving member retention.
**How to use this tool:** 1. Enter your current operational data in the input fields 2. Use actual figures from your management system when available 3. Review the calculated outputs and insights 4. Adjust inputs to model different scenarios 5. Download your personalized results for team discussion
For the most accurate results, pull real data from Club Ready or your scheduling system rather than estimating.
Understanding the Inputs
Total Members
The total members for your calculation.
Current Monthly Churn %
The current monthly churn % for your calculation.
Target Monthly Churn %
The target monthly churn % for your calculation.
Monthly Dues ($)
The monthly dues ($) for your calculation.
Assumptions
- Calculations use industry-standard benchmarks where specific data isn't available
- Results are projections for planning purposes and may vary based on your specific market and execution
- All time-based calculations assume consistent operational patterns
Sensitivity Notes
- Location count has a multiplier effect on all network-wide calculations
- Small percentage changes can have significant impact when multiplied across locations
- Consider running multiple scenarios to understand the range of outcomes
Recommended Scenarios
Current State
Use your actual current numbers to establish a baseline
Growth Scenario
Project forward with increased location count
Optimization Target
Model your ideal state to set improvement goals
Frequently Asked Questions
Related Resources
Multi-Location Front Desk SOP
Standard operating procedures for front desk operations across locations