Conversion Leakage Finder
Identify where leads drop off in your funnel across locations.
Your Inputs
Results
Key Insights
- Your biggest drop-off is at "No Booking" with 234 leads lost monthly.
- 75 leads per month never get a response—this should be zero.
- From 500 leads, you're converting 86—414 opportunities lost.
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How to Use This Tool
This calculator helps multi-location fitness operators analyze identify where leads drop off in your funnel across locations.
**How to use this tool:** 1. Enter your current operational data in the input fields 2. Use actual figures from your management system when available 3. Review the calculated outputs and insights 4. Adjust inputs to model different scenarios 5. Download your personalized results for team discussion
For the most accurate results, pull real data from Club Ready or your scheduling system rather than estimating.
Understanding the Inputs
Monthly Leads (Network)
The monthly leads (network) for your calculation.
% Leads Responded To
The % leads responded to for your calculation.
% Responses That Book Trial
The % responses that book trial for your calculation.
% Booked That Show Up
The % booked that show up for your calculation.
% Shows That Convert
The % shows that convert for your calculation.
Assumptions
- Calculations use industry-standard benchmarks where specific data isn't available
- Results are projections for planning purposes and may vary based on your specific market and execution
- All time-based calculations assume consistent operational patterns
Sensitivity Notes
- Location count has a multiplier effect on all network-wide calculations
- Small percentage changes can have significant impact when multiplied across locations
- Consider running multiple scenarios to understand the range of outcomes
Recommended Scenarios
Current State
Use your actual current numbers to establish a baseline
Growth Scenario
Project forward with increased location count
Optimization Target
Model your ideal state to set improvement goals
Frequently Asked Questions
Related Articles
Related Resources
Multi-Location Front Desk SOP
Standard operating procedures for front desk operations across locations